Principal Product Marketing Manager

Circle

Portland, OR (+24 others)

Remote

Morning

Competitive pay

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About this role Circle (NYSE: CRCL) is one building the foundation of a global economy through digital assets

Circle (NYSE: CRCL) is one of the world’s leading internet financial platform companies, building the foundation of a more open, global economy through digital assets, payment applications, and programmable blockchain infrastructure. Circle’s platform includes the world’s largest regulated stablecoin network anchored by USDC, Circle Payments Network for global money movement, and Arc, an enterprise-grade blockchain designed to become the Economic OS for the internet.

Enterprises, financial institutions, and developers use Circle to power trusted, internet-scale financial innovation. Learn more at circle.com.

What you’ll be part of: Circle is committed to visibility and stability in everything we do. As we grow as an organization, we're expanding into some of the world's strongest jurisdictions.

Speed and efficiency are motivators for our success and our employees live by our company values: High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible work environment where new ideas are encouraged and everyone is a stakeholder.

About Circle

Responsibilities Collaborate cross-functionally with product managers, Drive go-to-market excellence, including market Craft compelling narratives and packaging

Lead competitive intelligence efforts, providing in-depth analysis and strategic positioning to ensure Circle’s payments products stay ahead of the competition
Collaborate cross-functionally with product managers, marketers, and customer-facing teams to develop, position, and launch products globally
Steer high-impact strategic initiatives, driving cross-functional projects that shape the company’s direction and market influence
Key

Develop data-driven insights that inform and refine product and marketing strategies, ensuring alignment with customer needs and business goals
Drive go-to-market excellence, including market validation, messaging, positioning, and launch execution to maximize adoption and impact
Craft compelling narratives and packaging to drive customer engagement, differentiation, and long-term growth
& Attributes

Required Skills & Experience What you’ll be part of: What you’ll be responsible for: Key

Cross-functional Collaboration: You build strong cross-functional relationships to align on priorities, unblock execution, and deliver seamless customer experiences across product, sales, and marketing touchpoints
What you’ll be responsible for: We are looking for a highly motivated, strategic, and experienced Product Marketing Manager to lead go-to-market strategy and execution for Circle’s payments products
What you’ll be part of: Circle is committed to visibility and stability in everything we do
Key

Domain knowledge: 4+ years of experience across fintech, payments, or financial services with a demonstrated ability to quickly ramp up in new industries and apply insight to product and go-to-market strategies
B2B GTM expertise: 8+ years in B2B Product Marketing, or in an equivalent role, where you owned product GTM strategy and execution
Starting pay is determined by various factors, including but not limited to: relevant experience, skill set
& Attributes

Benefits Blockchain & fintech understanding: Solid grasp of blockchain fundamentals, including how stablecoins, payments infrastructure, or crypto rails work in practice

Environment We have built a flexible where new ideas are encouraged In this role, you’ll partner

We have built a flexible

where new ideas are encouraged and everyone is a stakeholder

In this role, you’ll partner closely with Product, Business Development, Marketing teams, and other cross-functional roles to bring new global payment products and solutions to market by focusing on the intersection of traditional finance and onchain programmable payments - powered by stablecoins

The ideal candidate thrives in fast-paced, ambiguous environments and is comfortable operating independently

• Collaborate cross-functionally with product managers, marketers, and customer-facing teams to develop, position, and launch products globally

• Proactive team player: You work well independently and thrive in collaborative teams

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