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- West Valley City, UT
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Product Marketing Manager (Hybrid In Office -based in Salt Lake City)
Salary
Job Description
Access Development is a leading provider of loyalty programs, connecting organizations, their members, and the merchant community. They are seeking a Product Marketing Manager responsible for creating engaging marketing content and sales enablement tools to enhance brand awareness and drive revenue. Responsibilities • Build the tools that close deals—sales presentations, product one-pagers, and collateral that make prospects say yes • Bring our platform to life by producing product demo videos with a video designer—owning the story, script, and creative direction • Create and produce high-impact content—case studies, white papers, and ebooks that establish thought leadership and generate leads • Run the blog—set the strategy, manage the calendar, and work with external writers to keep great content flowing • Be the guardian of brand voice, ensuring every piece of content sounds like us and drives results • Write website copy and emails that convert—landing pages that hook and campaigns that drive action • Make us stand out at trade shows with sharp, memorable event materials • Craft press releases that get attention for product launches and company milestones • Create content to help both our clients and end users in marketing and using our platform – welcome kits, getting-started guides, tutorials, knowledge base content, etc • Lead a network of freelance writers and creative partners—brief them, shape their work, and elevate the output • Set the quality bar high and keep everything on-brand, no matter who creates it Skills • 5+ years in product marketing, content marketing, or a related B2B marketing role • Proven ability to write and edit clear, compelling copy across formats (long-form, web, sales materials) • Experience managing freelance writers and creative resources • Track record of producing sales enablement materials that support revenue goals • Experience translating technical or feature-heavy information into clear, benefit-driven messaging • Familiarity with content management systems and marketing automation platforms (e.g., Hubspot) • Strong project management skills with ability to juggle multiple deliverables and deadlines • Self-starter mentality with the ability to work independently and take ownership of projects • Ability to leverage AI tools to accelerate content creation and improve efficiency • Experience in SaaS, loyalty, or B2B technology preferred Benefits • Medical insurance • Prescription drug coverage • A lifestyle discount program for personal/family use • A 401k and profit sharing plan • Paid holidays and personal time Company Overview • Access Development offers information on merchant discounts and reward programs to organizations, businesses, associations and more. It was founded in 1984, and is headquartered in Salt Lake City, Utah, USA, with a workforce of 51-200 employees. Its website is http://www.accessdevelopment.com.Min Qualification
• 5+ years in product marketing, content marketing, or a related B2B marketing role • Proven ability to write and edit clear, compelling copy across formats (long-form, web, sales materials) • Expe... • 5+ years in product marketing, content marketing, or a related B2B marketing role • Proven ability to write and edit clear, compelling copy across formats (long-form, web, sales materials) • Experience managing freelance writers and creative resources • Track record of producing sales enablement materials that support revenue goals • Experience translating technical or feature-heavy information into clear, benefit-driven messaging • Familiarity with content management systems and marketing automation platforms (e.g., Hubspot) • Strong project management skills with ability to juggle multiple deliverables and deadlines • Self-starter mentality with the ability to work independently and take ownership of projects • Ability to leverage AI tools to accelerate content creation and improve efficiency see moreApplying Instructions
• Jobright • Marketing Monk • Jobright • Marketing Monk see moreWork History and Feedback
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